The Science of Attention and Engagement


Date: August 21, 2018
Time: 2:00-3:00 PM EST
Location: InSync Training WebEx

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About the Session

A number of myths persist about people’s allegedly ever-shortening attention spans—but what does the science say? Neuroscience, behavioral economics, and consumer psychology all offer insights into how we manage and allocate attention. Additionally, our ability to manage attention and focus seems to be related to our abilities to allocate willpower and influence how we make decisions.

In this session, you will learn what the current science says about how attention, willpower, and decision-making interact, and how that influences the design of learning environments. Having a deeper understanding of this topic will help you create more engaging and effective learning solutions.

In this session, you will discover:

  • How we allocate and manage attention.
  • How to interact differently with different types of attention.
  • How to engage learners’ attention and manage distraction.
  • How to use the principles of willpower, attention, and decision-making to create better learning.

About the Speaker

Julie Dirksen is an independent consultant and instructional designer who has more than 20 years of experience creating highly interactive e-Learning experiences for clients ranging from Fortune 500 companies to innovative technology startups to major grant-funded research initiatives. Her focus has been on utilizing the disciplines of educational psychology, neuroscience, change management and persuasive technology to promote and support the improvement of peoples’ lives through sustainable long-term learning and behavioral change. She holds an M.S. degree in Instructional Systems Technology from Indiana University and has also been an adjunct faculty member at the Minneapolis College of Art and Design. She is the author of the book, Design For How People Learn. She’s happiest whenever she gets to learn something new and you can find her online at

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  • Aug 21, 2018 - Aug 21, 2018
    Tuesdays at 2:00 pm - 3:00 pm EST
    WebEx Training Center
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